Compare · Choosing software
Provet Cloud vs Lupa Pets (2027): an honest comparison
Provet Cloud and Lupa Pets come up in the same shortlists, but they are two very different bets: a Nordic incumbent with a decade of multi-site experience behind it, and a UK AI-first newcomer that publishes its prices and bundles an AI scribe into the subscription. This comparison lays out what each one actually is, where each one is strong, and which kind of practice each one fits.
Two very different bets
Choosing between these two is less about ticking feature boxes and more about which risk you would rather carry. Provet Cloud asks you to trust a sales-led buying process — pricing is quoted per clinic after a demo — in exchange for a platform that has been running multi-clinic groups for over a decade. Lupa Pets asks you to trust a company founded in 2023 — young, but well funded and moving fast — in exchange for published pricing and AI tooling that most established systems do not yet offer.
Neither bet is wrong. They just suit different practices, which is why the "choose if" sections below matter more than any single table row.
Provet Cloud in brief
Provet Cloud was founded in Finland in 2014 and is part of Nordhealth, a Nordic healthcare software group listed in Oslo. It sells into the Nordics, the UK, and increasingly North America, and it positions itself around two things: clinical depth, and multi-site clinic groups. That positioning is backed by track record — it has been running multi-clinic groups for over a decade, and for chains with many locations that history matters.
Its other structural strengths come from age and geography: long-standing integrations with Nordic laboratories that a newer platform would need years to replicate, and a larger ecosystem of third-party add-ons built up over its market presence. The trade-off is the buying process: pricing is quoted per clinic rather than published, and the journey starts with a demo — you will not work out your monthly cost from the website.
Lupa Pets in brief
Lupa Pets was founded in the UK in 2023 by a team from BCG and Meta, with engineers drawn from DeepMind and Palantir, and had raised $25M by late 2025. It is unapologetically AI-first: an AI scribe, an AI receptionist, and a pet-parent app come bundled into one subscription rather than sold as add-ons — on AI tooling it is genuinely ahead of most practice management systems today.
It is also refreshingly transparent on price: £100 per site per month plus £50 per user per month, publicly listed at the time of writing. The focus is squarely on the UK — support runs on UK hours, and it integrates with the UK supplier ecosystem: VetEnvoy, NVS, Zoetis, IDEXX, and MWI. The flip side of being founded in 2023 is a short track record, particularly for multi-site groups, where it has little public history to point to yet.
Side by side
| Provet Cloud | Lupa Pets | |
|---|---|---|
| Origin and founded | Finland, 2014 — part of Nordhealth | United Kingdom, 2023 |
| Pricing model | Quoted per clinic | Per site + per user |
| Pricing transparency | On request, after a demo | Published: £100/site + £50/user per month |
| AI features | Not its core positioning | AI scribe + AI receptionist bundled |
| Multi-site maturity | Mature — a decade of multi-clinic groups | Early — limited public track record |
| UK supplier integrations | Not publicly detailed | VetEnvoy, NVS, Zoetis, IDEXX, MWI |
| Nordic lab ecosystem | Mature — long-standing integrations | — |
| Data hosting | Nordic/EU company — confirm region with vendor | UK company — confirm region with vendor |
| Implementation approach | Demo-led, guided implementation | Not publicly detailed |
Table reflects publicly available vendor information at the time of writing; "not publicly detailed" means we found no published specifics, not that the capability is absent.
Choose Provet Cloud if…
- You run — or plan to become — a multi-site group. A decade of running multi-clinic groups is the kind of operational maturity you cannot shortcut, and it is the core of Provet Cloud's positioning.
- You practise in the Nordics and depend on the regional laboratory ecosystem — Provet Cloud's long-standing Nordic lab integrations are a structural advantage no young platform matches.
- You value a larger third-party add-on ecosystem, accumulated over its longer market presence.
- A sales-led process does not bother you: you are comfortable getting your price quoted per clinic after a demo rather than reading it off a website.
Choose Lupa Pets if…
- You are a UK practice, especially a single site, and want UK support hours plus native integrations with VetEnvoy, NVS, Zoetis, IDEXX, and MWI.
- You want AI tooling now — an AI scribe and AI receptionist bundled into the base subscription, not promised on a roadmap.
- You want to know the price today: £100 per site plus £50 per user per month is publicly listed, so you can budget before ever speaking to sales.
- You are comfortable betting on a young, well-funded company ($25M raised through late 2025) that is shipping quickly, in exchange for a shorter track record.
A third option: VaroVet
If you are an EU clinic weighing these two, VaroVet is worth a look alongside them: EU-hosted, published euro pricing (€69/month Basic, €149/month Professional), free unlimited accounts for reception, billing, and inventory staff, day-one setup, and free migration on annual Professional and Enterprise plans. To be clear about the trade-offs — it is younger than Provet Cloud, and it has no built-in AI scribe like Lupa Pets.
Head-to-heads: VaroVet vs Provet Cloud and VaroVet vs Lupa Pets.
FAQ
Provet Cloud vs Lupa Pets — common questions
Is Provet Cloud or Lupa Pets better for a UK practice?
Both sell into the UK, but from different angles. Lupa Pets is UK-built, with UK support hours, UK supplier integrations (VetEnvoy, NVS, Zoetis, IDEXX, MWI) and published pricing in pounds — a natural fit for a UK single site. Provet Cloud has strong UK adoption as part of its wider Nordic and UK footprint and positions on clinical depth and multi-site groups, so UK clinic groups with several branches may find its decade of multi-site experience the deciding factor.
How do Provet Cloud and Lupa Pets prices compare?
They cannot be compared directly from public information. Lupa Pets publishes its pricing: £100 per site per month plus £50 per user per month, with the AI scribe and client app included. Provet Cloud quotes per clinic after a demo and does not publish a price list, so you only learn your number through their sales process. Both figures reflect publicly available information at the time of writing — verify with the vendors.
Does Provet Cloud publish its pricing?
No. Provet Cloud prices are quoted per clinic rather than published, and the buying process starts with a demo. If you want to calculate your exact monthly cost from a website before talking to sales, Lupa Pets (£100/site plus £50/user per month, publicly listed) is the more transparent of the two.
Which is better for multi-site veterinary groups?
On track record, Provet Cloud. It has been running multi-clinic groups for over a decade, is part of Nordhealth — a Nordic healthcare software group listed in Oslo — and positions itself specifically around multi-site clinic groups. Lupa Pets, founded in 2023, is well funded and shipping quickly, but it does not yet have a comparable public multi-site track record.
All vendor details and prices on this page reflect publicly available information at the time of writing and may have changed — always verify directly with the vendors before deciding.
Related reading: all comparisons and what veterinary software really costs.